Generative media needs speed. fal has raised $23M to accelerate.

fal has raised $23M in Seed and Series A funding. The $14M Series A was led by Kindred Ventures with participation from Andreessen Horowitz and First Round Capital and angel investors including Perplexity founder Aravind Srinivas, Vercel founder Guillermo Rauch, Balaji Srinivasan, and Huggingface CTO Julien Chaumond. The Seed round was led by Andreessen Horowitz with participation from Village Global.

Media has captured the sum of all human creation, knowledge, and output since the beginning of recorded history. From cave drawings to motion pictures, media has gone through many evolutions. Today, it's undergoing the biggest technological change since the invention of photography: AI and generative media.  

Industries such as social media, advertising, marketing, fashion, movies, music, gaming, and e-commerce are being transformed by the rise of generative media. We believe this transformation will continue until all content is created with AI. 

Enterprises want to leverage generative media but struggle to optimize model performance, manage operational costs, and efficiently scale infrastructure to their needs. fal has emerged as the go-to platform for running generative media at scale. We offer two products for the ecosystem: lightning-fast inference APIs for developers to access open-source models and private optimized inference APIs for research labs. Enterprises turn to fal to improve model inference for several reasons: 

  • Speed and Performance: fal’s proprietary inference engine is the most performant, up to 4x faster latency and cost-effective way to run models.
  • Scalability: Our platform can handle 100s of millions of requests, meeting the demands of even the largest enterprises.
  • Customization: We offer tailored solutions, private model deployments, and workflows that align with each enterprise's unique needs.
  • Reliability: fal is production-ready with 99.99% reliability for enterprise endpoints. 

By choosing fal, enterprises are not just adopting a new technology – they're partnering with a leader in the AI-generated media revolution, positioning themselves at the forefront of this transformative trend in their respective industries.

Our commitment to pushing the boundaries of AI-generated media has attracted a rapidly growing user base that includes leading consumer AI companies like Perplexity, Photoroom, and Freepik, research labs like PlayHT, and major enterprises.

We still have a long way ahead of us but today want to highlight a few milestones on our progress:

  • fal has reached 500k developers on the platform
  • Generating 50M images, videos or audio streams a day
  • 10x revenue growth year over year
  • Fastest Whisper, Flux and Stable Diffusion endpoints according to independent benchmarks

We have formed a world-class team of engineers and researchers. We're actively hiring talented individuals across various roles to join our world-class team.